Small Business Education Series: Click, Open, Grow: Building an Effective Email Marketing Strategy

Click, Open, Grow: Building an Effective Email Marketing Strategy
Email is one of the most powerful tools for connecting with customers and driving results. In this session, you’ll learn how to create engaging email campaigns that your audience actually wants to open. From building your subscriber list and writing compelling subject lines to designing eye-catching templates and measuring success, you’ll discover practical strategies to boost engagement and grow your business—one click at a time.

Our distinguished panel, moderated by Steve Meka, owner of STEM Handmade Soap, includes:

• Brittney Oddo | CEO and Lead Content Strategist, ATB Social
• Melissa Sattler | Partner, Rosenberg Advertising
• Piper Youtzy | Digital Marketing Strategist, Rosenberg Advertising
 
Panel Participants
Moderator: Steve Meka, Owner of STEM Handmade Soap


Brittney Oddo
CEO and Lead Content Strategist, ATB Social
Brittney Oddo is an award-winning content writer, social media strategist, best-selling author, speaker, and mother from Cleveland, Ohio. She founded ATB Social, a full-service content marketing agency, in 2019. She delivers big impact and personalized service. Her interests include traveling, writing, and playing her favorite video game — The Sims!


Melissa Sattler
Partner Rosenberg Advertising
Melissa Sattler is the co-owner of Rosenberg Advertising, a full-service agency based in Lakewood with a national reach and strong local roots. With over 25 years of experience in marketing and advertising, she specializes in helping B2B and B2C organizations refine their messaging, build strong brands, and drive revenue through both traditional and digital strategies.

Piper Youtzy
Digital Marketing Strategist, Rosenberg Advertising
Piper Youtzy specializes in email marketing that helps clients stand out in the inbox and connect with customers in meaningful ways. At Rosenberg Advertising, she develops email strategies that focus on the right message sent to the right people at the right time. Her favorite part of the job is helping brands turn everyday communication into lasting relationships. She also serves as vice president on the board of directors for Literary Cleveland.
 
Don't miss this opportunity to gain expert advice, discover practical solutions, and network with fellow entrepreneurs!

Reserve your spot today to strengthen your business’s Email Marketing message.
This event is FREE, but space is limited. Please reserve your ticket.
Questions? Contact Lauren Small at the Chamber: lsmall@lakewoodchamber.org
This educational series is presented by The Lakewood Chamber of Commerce and The City of Lakewood