Small Business Education Series: Connection Over Perfection: Social Media that Works

Connection Over Perfection: Social Media that Works
Social media success isn’t about flawless graphics or perfectly polished posts—it’s about building real connections with your audience. In this session, you’ll learn how to create authentic, engaging content that resonates with customers, strengthens your brand, and drives results. Discover practical strategies to grow your presence, increase interaction, and save time while staying true to your unique voice and values.

Our distinguished panel, moderated by Steve Meka, owner of STEM Handmade Soap, includes:

• Jake Krafczyk | Owner, Voltaic Marketing
• Melissa Sattler | Partner, Rosenberg Advertising
• Taylor Sarkisian | Social Media Specialist, Rosenberg Advertising
 
Panel Participants
Moderator: Steve Meka, Owner of STEM Handmade Soap
Jake Krafczyk,
Owner  Voltaic Marketing
Jake Krafczyk is the founder of Voltaic Marketing, a Lakewood-based agency that builds high-converting, AI-powered websites and growth systems for service businesses. With a background in data science and real estate marketing, he specializes in turning cold traffic into loyal clients through smart design, automation, and customer psychology.

Melissa Sattler
Partner Rosenberg Advertising
Melissa Sattler is the co-owner of Rosenberg Advertising, a full-service agency based in Lakewood with a national reach and strong local roots. With over 25 years of experience in marketing and advertising, she specializes in helping B2B and B2C organizations refine their messaging, build strong brands, and drive revenue through both traditional and digital strategies.

Taylor Sarkisian
Social Media Specialist Rosenberg Advertising
Taylor Sarkisian is the Social Media Specialist at Rosenberg Advertising where she leads paid and organic social strategy and execution for many national and local brands. Whether developing high-impact paid campaigns or building loyal organic communities, Taylor combines strategic thinking and creativity with a deep understanding of digital behavior to help brands establish their unique voice, connect with their audiences, and reach their full potential.
 
Don't miss this opportunity to gain expert advice, discover practical solutions, and network with fellow entrepreneurs!

Reserve your spot today to strengthen your business’s Social Media message.
This event is FREE, but space is limited. Please reserve your ticket.
Questions? Contact Lauren Small at the Chamber: lsmall@lakewoodchamber.org
This educational series is presented by The Lakewood Chamber of Commerce and The City of Lakewood